Checkout Links Seller Terms

Updated: 23rd July 2026

INTRODUCTION

These Seller Terms govern the use of Fanvue Checkout Links by approved Sellers: shareable, Fanvue-hosted checkout pages through which Sellers offer digital products and services for sale. By applying for, or selling through, Checkout Links, you agree to these Seller Terms.

These Seller Terms are the baseline terms for all Sellers. Fanvue may enter into additional written agreements with individual Sellers; where an additional agreement conflicts with these Seller Terms, the additional agreement prevails for that Seller.

This Policy supplements the General Terms & Conditions and other applicable Fanvue Policies. If there is any conflict between this Policy and the General Terms, the terms of this Policy shall prevail for sales made through Checkout Links.

All defined terms used herein shall have the meaning assigned in the General Terms & Conditions and the Checkout Links Buyer Terms, unless otherwise stated.


DEFINITIONS

Checkout Link” means a Fanvue-hosted checkout page through which a Seller offers a Product for purchase.

Product” means the digital product, service, content, or subscription offered by a Seller through a Checkout Link.

Seller” (or “you”) means the person or business approved by Fanvue to offer Products through Checkout Links.

Buyer” means the person purchasing a Product through a Checkout Link.

Fee Schedule” means the fees applicable to your use of Checkout Links, as made available to you during onboarding or as otherwise notified to you by Fanvue.

Financial Partners” means the banks, acquirers, card networks, payment service providers, and other financial institutions that Fanvue works with to provide Checkout Links.


1. ROLES AND STRUCTURE

  1. Fanvue operates Checkout Links as a platform on which Fanvue acts as the Merchant of Record for every transaction. Fanvue processes the Buyer’s payment, is the responsible party for the payment transaction, and handles payment-level disputes and chargebacks.
  2. Delivery of the Product is delegated to you as the Seller. You are the supplier of the Product and are solely responsible for its content, accuracy, legality, quality, fulfilment, and any claims made about it.
  3. You must not represent yourself as the merchant of record, payment processor, or payment facilitator for Checkout Link transactions, and you must not misrepresent your relationship with Fanvue.
  4. You will be identified as the supplier of the Product on the checkout page and on the Buyer’s receipt. You must provide, and keep current, accurate business and contact details for this purpose.

2. ELIGIBILITY, ONBOARDING AND VERIFICATION

  1. Access to Checkout Links is by approval only. Fanvue may accept or decline any application at its sole discretion, and approval may be limited to specific Products, categories, volumes, or markets.
  2. Before you can sell, and on an ongoing basis, you must complete identity and business verification (including know-your-customer and know-your-business checks) and provide any information Fanvue reasonably requests, which may include proof of identity, proof of address, business registration documents, bank records or processing history, evidence of your rights to sell each Product, evidence that you own or control the websites and domains you sell from, details of the external websites and social media accounts you use to market your Products, and a copy of, or link to, your own customer-facing terms and policies where you have them.
  3. You must keep all onboarding information accurate and up to date, and notify Fanvue promptly of any material change to your business, ownership, or Products.
  4. Fanvue monitors Seller activity, transaction patterns, disputes, and complaints on a per-Seller basis, and may re-verify, restrict, or revoke approval at any time, including where required by our Financial Partners or applicable law. Material changes in your transaction profile (for example processing volume, average transaction value, product mix, or dispute rates) may trigger enhanced checks or re-verification.
  5. Tax information and reporting. Where required by applicable law, including EU Council Directive 2021/514 (DAC7), the UK digital platform reporting rules, and US information reporting requirements (including Form 1099-K), you must provide accurate tax information (including tax identification numbers) on request, and Fanvue will report your identification details and transaction information to the relevant tax authorities. Failure to provide required tax information may result in withheld payouts or suspension.
  6. Product access for review. You must provide Fanvue with access to each Product as sold, including any gated material (such as course content, members’ areas, digital downloads, or community spaces), so that we can verify that what is sold matches your stated business model and complies with our policies. You must maintain that access for as long as the Product is offered through Checkout Links, and we may re-review Products periodically. Withdrawing or obstructing this access is grounds for suspension of the affected Products or of your access to Checkout Links.

3. PRODUCT LISTINGS AND DISCLOSURES

  1. Every Product must be accurately and completely described on its Checkout Link, including:
    1. What the Buyer receives;
    2. The access period and duration of access;
    3. How the Product is delivered (for example, hosted course access, download, community access, or software licence); and
    4. For subscriptions, the billing amount and interval.
  2. You must not offer perpetual or “lifetime” access to any Product unless expressly approved by Fanvue in writing.
  3. You must hold all rights, licences, and permissions necessary to sell each Product. Reselling products you do not have the right to distribute (including private label rights or master resell rights bundles) is prohibited.
  4. You must not make misleading claims about a Product, including guaranteed earnings, guaranteed results, or fabricated testimonials or reviews.
  5. Marketing of Checkout Links off-platform must comply with applicable law and must not misrepresent Fanvue’s role. Fanvue may review your external websites and marketing channels (including the websites and social media accounts disclosed at onboarding) at intake and on an ongoing basis, and may require changes to any listing, checkout page, or marketing material to remain compliant with law, card network rules, or Financial Partner requirements.

4. PROHIBITED AND RESTRICTED PRODUCTS

  1. You may only sell Products permitted under the Prohibited & Restricted Products Policy. Restricted categories require prior written approval.
  2. Fanvue may remove any Product, or decline any category, merchant, or transaction, at any time, including for legal, regulatory, reputational, or business reasons, or where a Financial Partner will not support it.

5. FULFILMENT AND BUYER SUPPORT

  1. You are responsible for delivering each Product as described, promptly and in full, and for maintaining access for the duration described at purchase.
  2. You must provide reasonable customer support to Buyers for Product-level issues, respond to Buyer enquiries in a timely manner, and cooperate promptly with Fanvue where a Buyer escalates an issue to us. As Merchant of Record, Fanvue may determine the outcome of an escalated Buyer issue in accordance with the Checkout Links Buyer Terms, and you must give effect to that outcome.
  3. You must retain and, on request, promptly provide Fanvue with evidence of fulfilment for any transaction (for example, access logs, delivery confirmations, or usage records), including to support the defence of payment disputes.
  4. If you become unable to deliver a Product (including discontinuing it), you must notify Fanvue promptly and stop selling it immediately.

6. FEES, PAYOUTS AND TAXES

  1. Fees for Checkout Links are set out in the Fee Schedule. Fees may include a percentage of the transaction and fixed per-transaction components, and may vary by product type, payment method, market, or individual agreement.
  2. Fanvue may update the Fee Schedule from time to time with at least 30 days’ notice to you. If you do not accept an updated Fee Schedule, you may stop offering Products through Checkout Links before the change takes effect. Continued use of Checkout Links after a fee change takes effect constitutes acceptance of the updated fees.
  3. Fees are deducted from each transaction before the net amount is credited to your Fanvue balance. Withdrawals are made in accordance with the payout provisions of the Creator Earnings & Payouts Policy, save that the Creator Earning Rate provisions do not apply to Checkout Link sales, which are governed by the Fee Schedule.
  4. As Merchant of Record, Fanvue calculates, collects, and remits applicable transaction taxes (such as VAT or sales tax) on Checkout Link sales. You remain solely responsible for your own income and business taxes on amounts paid to you.

7. REFUNDS, CHARGEBACKS AND ADJUSTMENTS

  1. Refunds for Checkout Link purchases are handled by Fanvue in accordance with the Checkout Links Buyer Terms. You must not promise Buyers refund terms that conflict with the Buyer Terms.
  2. Where a refund, chargeback, dispute, or other adjustment is applied to a transaction, Fanvue may reclaim the corresponding amount (including associated costs) from your Fanvue balance or from future sales. You agree that such amounts are a debt owed to Fanvue and may be recovered without notice.
  3. Fanvue tracks disputes and chargebacks for each Seller individually. If your dispute, chargeback, or refund rates are excessive, or your Products generate elevated complaints, Fanvue may take any of the following actions:
    1. Require changes to your Products, listings, or marketing;
    2. Apply additional checkout controls or payment method restrictions;
    3. Impose a rolling reserve or delay payouts;
    4. Share relevant information with Financial Partners where required; and/or
    5. Suspend or terminate your access to Checkout Links.

8. PROHIBITED BILLING PRACTICES

  1. You must not, directly or indirectly:
    1. Split a transaction into multiple smaller transactions, or use nominal or artificial charges, to evade fraud controls, dispute-ratio thresholds, or transaction limits;
    2. Cause repeated authorisation retries beyond limits permitted by card network rules;
    3. Enrol Buyers in recurring billing without clear disclosure at checkout, or make cancellation materially harder than sign-up;
    4. Process transactions for products, sellers, or businesses other than your approved Products (including any form of transaction laundering); or
    5. Use Checkout Links to transfer funds to yourself or to persons you control other than through genuine sales of approved Products.

9. COMPLIANCE

  1. You must comply with all applicable laws and regulations in each market where you sell, including consumer protection, advertising, data protection, anti-money laundering, and sanctions laws.
  2. You must comply with applicable card network rules as they relate to your activity, and with any operational requirements Fanvue notifies to you to maintain compliance with its Financial Partners.
  3. You must not sell to, or knowingly deal with, any person or entity subject to applicable sanctions, or operate from a sanctioned jurisdiction.
  4. Where you receive Buyer personal data (for example through receipts, webhooks, or integrations), you must handle it in accordance with applicable data protection law, use it only to deliver and support the Product, and not sell it or use it for unrelated marketing without a lawful basis.

10. SUSPENSION, TERMINATION AND WITHHELD FUNDS

  1. Fanvue may suspend or terminate your access to Checkout Links at any time, with or without notice, where we reasonably believe you have breached these Seller Terms, the Prohibited & Restricted Products Policy, or any other applicable Fanvue Policy, where required by law or a Financial Partner, or to protect Buyers, Fanvue, or the integrity of the payment system.
  2. On suspension or termination, your Checkout Links are disabled. Fanvue may withhold amounts in your balance for a period of up to 90 days, extendable to no more than 180 days where reasonably required, to investigate, cover open disputes, chargebacks, refunds, fines, or other liabilities, and to comply with the requirements of law or our Financial Partners. We will tell you the reason for, and expected duration of, any withholding unless the law or our Financial Partners prevent us from doing so.
  3. Obligations that by their nature survive termination (including those relating to fulfilment of already-sold Products, adjustments, indemnities, and data protection) continue after termination.

11. LIABILITY AND INDEMNITY

  1. You are solely responsible for your Products and your conduct as a Seller. You agree to indemnify Fanvue against any claims, losses, fines, penalties, and costs (including from Buyers, rights holders, regulators, card networks, or Financial Partners) arising from your Products, your breach of these Seller Terms, or your violation of applicable law.
  2. The limitations of liability in General Terms – Section 14 apply to these Seller Terms.

Need Help?

If you have questions about any of our policies or need assistance:

Fanvue reserves the right to amend this Policy from time to time. The latest version will always be accessible at legal.fanvue.com, and significant changes will be communicated where required.